TERMS AND CONDITIONS
BAWQ is the software manufacturer, and does not sell the GPS Tracking Hardware that works in conjunction with the BAWQ proprietary GPS Tracking Software Applications. BAWQ provides access to its Authorized Reselling Agents Subscribers, as long as, the vehicle is owned by the subscriber and all other terms and conditions are met. The subscriber must have purchased a GPS Service Plan and GPS Tracking Device from the Authorized Reselling Agent, which has a term of service for one year and is renewed annually, provided all other terms and conditions are met.
Service is available to the Subscriber of any BAWQ Service Plan purchased by subscriber. (b) Service is also limited by the type of GPS Tracking Hardware sold separately by the BAWQ and can vary depending on the vehicle(s) electrical system design. The BAWQ GPS Tracking Platform Service may not function with GPS Tracking Device if the vehicle(s) battery is discharged or disconnected. The platform may also become inoperative if the vehicle is in an accident where the GPS Tracking System or the vehicle electrical system components are damaged. (d) Cellular and/or GPS capabilities used to deliver Service will not be available if satellite signals and/or cell signals are obstructed.
3. Activation and Use of Service:
Orders for activating, reactivating, changing, transferring or terminating service will be accepted by BAWQ only from the Subscriber or Subscriber s Authorized Reselling Agent. If required by a specific BAWQ Service Plan, Subscriber agrees to initiate and maintain service with their Authorized Reselling Agent for use of the BAWQ GPS Tracking Platforms. Service plans have Restricted Data Usage depending on the selected Service Plan. BAWQ at its discretion reserves the rights with respect to the terminology of Restricted Data Usage to mean Reasonable Use. The end user is granted reasonable usage for the term of service that was purchased not to exceed reasonable and customary usage. If usage exceeds or an overage in the Service Plans allowed Data in a 30-day billing period, BAWQ reserves the right to monitor and investigate the usage and suspend and/or withdraw the service from any individual and/or end user on behalf of the Authorized Reselling Agent. Subscriber is responsible for ensuring that the Vehicle and Authorized Reselling Agent s hardware are properly maintained. Subscriber agrees that Services can be used only by Subscriber or Subscriber s authorized user and only in relation to the vehicle that is equipped with the Authorized Reselling Agent s GPS Tracking Device on a BAWQ Service Plan. Subscriber must provide the name of his authorized user or users at the time of activation or through other direct contact with the Company. BAWQ, at its discretion, may limit the number of authorized users allowed for the Subscribers account. Additionally, Subscriber agrees not to use the Service for any unlawful or abusive purpose or in such a way as to create or risk damage to BAWQ business, reputation, employees, facilities, third parties or to the public generally and in such cases, Subscriber agrees that BAWQ in its sole discretion may terminate service.
4. Transferability of Service:
The Authorized Reselling Agents hardware and BAWQ services may be transferred between Vehicles with authorization from BAWQ and then, only if the following conditions are met: Subscriber agrees to have hardware removed from original vehicle and reinstalled in another vehicle only by an authorized dealer or installer approved or recommended by the Authorized Reselling Agent and/or BAWQ. Subscriber agrees to pay all costs due to authorized dealer or installer for transfer of hardware; Subscriber agrees to pay BAWQ or its designated Authorized Reselling Agent a transfer fee, which may be waived at BAWQ s discretion. Upon the sale of Subscriber s Hardware equipped within the vehicle, Subscriber may transfer any remaining term of BAWQ service plan to the subsequent purchaser of Subscriber s Hardware equipped within the vehicle, provided Subscriber delivers notice to BAWQ and/or its Authorized Reselling Agent and the subsequent purchaser completes and executes a BAWQ Service Plan Agreement and agrees to abide by its terms. Service may not otherwise be sold or transferred by Subscriber. Subscriber may be charged a transfer fee and/or be required to upgrade to a higher Service Plan and will not be entitled to a refund if certain services are not available on the vehicle to which the service is being transferred to.
5. Term/Rates/Termination/Declination of Service:
Subscriber is responsible for all hardware charges, installation fees, and Service fees as set forth in this agreement or Subscriber s Vehicle purchase agreement and Service will commence on the Service Activation or Subscription Date.
Subscriber agrees that the Standard Term for BAWQ services are for the term of his or her ownership of the vehicle and as long as all other terms and conditions are met.
Subscriber agrees that the Standard Term for all GPS Service Plans is 12 months(If subscriber selected contract ) with automatic and perpetual renewal each year on the same payment terms, unless modified or terminated in the manner provided below. BAWQ reserves the right to modify any and all terms including but not limited to rates, GPS Service Plan features and benefits, special promotions and other such programs. Unless otherwise provided, charges for a GPS Service Plan are payable in advance upon execution of this Agreement.
If Service is declined by Subscriber for any reason, or if this Agreement has expired, is terminated or canceled, or if Subscriber s account is past due, BAWQ is not obligated to provide Service to Subscriber, the Vehicle, its purchaser or its occupants. Any voluntary provision of Service by BAWQ in such cases will not be considered a waiver of this provision of such voluntary Service. In the event of a declination of Service, the Vehicle purchaser (Subscriber) is not entitled to any refund.
If Subscriber or BAWQ terminates Service prior to completion of the fixed term, Subscriber shall be financially responsible to BAWQ and/or its Authorized Reselling Agent for the amount described in paragraph down. Subscriber acknowledges that except as otherwise set forth is not entitled to a fund for the cost of the Authorized Reselling Agents equipment and/or the BAWQ Service plan, it s installation or any unused portion of the BAWQ Service. BAWQ reserves the right to provide credits and/or refunds to customers who have purchased an annual GPS Service Plan; however, the provision of such credits or refunds does not constitute the waiving of any right to unused fees.
Subscriber who has purchased a BAWQ Service Plan is required to provide BAWQ and/or its Authorized Reselling Agent with current and up-to-date contact information, including telephone, address and user information, throughout the course of the year. Subscriber will be sent a renewal notice during the year and is required to confirm their contact information is current. Failure to perform this requirement by Subscriber may result in suspension of the service plan and any related services.
If Subscriber elects to upgrade from BAWQ Service Plan or selects Service with greater than the Standard Term, Subscriber acknowledges that it may be charged a special lower rate (subject to change as provided below) in exchange for Subscriber s Agreement to subscribe for a fixed term of longer fixed term than provided as the Standard Term. If Subscriber terminates this Agreement prior to the end of the fixed term or longer fixed term, or BAWQ terminates service to Subscriber prior to the end of the fixed term or longer fixed term or for nonpayment to other default in Subscriber s obligations, Subscriber agrees to pay BAWQ and/or its Authorized Reselling Agent. Such amount shall be paid or retained by BAWQ and/or its Authorized Reselling Agent in the case of a prepayment as Liquidated Damages due to the difficulty of determining the actual damages caused by the early termination of this Agreement.
Except as otherwise provided, BAWQ reserves the right to modify the charges for or scope of services at any time during the term of this Agreement upon 30-day advance notice to Subscriber. Acceptances by BAWQ of advance payments by Subscriber shall not be deemed a waiver of BAWQ and/or its Authorized Reselling Agents right to modify its charges at any time and shall not relieve Subscriber of its obligation to pay such modified charges. In case of any modification of charges, Subscriber shall have the right to terminate this agreement without payment of any damages, as noted above, by written notice delivered to BAWQ and/or its Authorized Reselling Agent within 15 days after such Subscriber is informed of the proposed modification; provided, however, that upon receipt of Subscriber s election to terminate this Agreement, BAWQ and/or its Authorized Reselling Agent shall have 15 days to notify Subscriber of its intent not to modify Subscribers charges, in which case this Agreement shall remain in full force and effect and binding on Subscriber for the full term at the charges applicable to Subscriber without effect of the proposed modification.
Should Subscriber default in the payment of any sum hereunder, breach any representations herein, fail to perform any of its obligations at the time and in the manner specified in this Agreement or under any other Agreement between BAWQ and/or its Authorized Reselling Agent and Subscriber, or fail to maintain the BAWQ hardware without damage or interference with BAWQ and/or its Authorized Reselling Agents business or call center, or should Subscriber be subject of any proceeding under the Bankruptcy Code or become insolvent, BAWQ and/or its Authorized Reselling Agent shall have the right to discontinue Service at any time without notice and/or terminate this Agreement. In either case, Subscriber shall remain liable for the payment of all charges incurred under this Agreement through the date of termination, which shall be immediately due and payable. Further, Subscriber may be subject to reactivation charges if service is subsequently recommenced. These remedies are not exclusive but are in addition to all remedies provided by law in the event of Subscriber s default. Subscriber will reimburse BAWQ and/or its Authorized Reselling Agent for any attorney s fees, costs of investigation or collector and similar expenses incurred by BAWQ and/or its Authorized Reselling Agent in the enforcement of any right or privilege hereunder.
6. Renewals, Extensions, Suspensions, Downgrades and Upgrades:
This Agreement shall continue for the Standard Term of the Service selected, unless otherwise mutually agreed to by Subscriber, Authorized Reselling Agent and BAWQ.
Unless otherwise agreed, Subscriber may upgrade or downgrade to a different Service, renew or extend the term of this Agreement by providing written notice to BAWQ and/or its Authorized Reselling Agent. Subscriber may downgrade Service during the Standard terms (as defined in paragraphs 5) but Subscriber is not entitled to a refund. In the case of frequent changes (more than one every three months), an administrative charge may be assessed. In all such cases, Subscriber consents to BAWQ and/or its Authorized Reselling Agent charging any additional fees to Subscriber s credit card, Subscriber s credit card account on file, bank checking account on file or any other account provided to BAWQ and/or its Authorized Reselling Agent for payment of fees.
Where BAWQ s Service Plan services are provided, suspension of Service is not permitted during the Standard Terms, provided Subscriber complies with all requirements outlined herein. Otherwise, Service may be suspended once during a twelve (12) month period, for a time period not to exceed six (6) months. Subscriber may be charged an administrative fee for suspension of service. In such cases, Subscriber consents to BAWQ and/or its Authorized Reselling Agent to charge the Subscriber s credit card, Subscriber s credit card account on file, bank checking account on file or any other account provided to BAWQ and/or its Authorized Reselling Agent for payment of fees.
7. Billing and Payment of Charges:
Subscriber is responsible for payment of all charges for services furnished by emergency or other service providers, including ambulance, medical, hospitalization, police, security or other services. Subscriber is also responsible for payment of all charges for services provided by roadside assistance suppliers, including towing and other assistance, that are over and above those offered in Subscriber s Service at time of request. Subscriber shall be responsible for payment of all charges related to merchandise purchased from BAWQ and/or its Authorized Reselling Agent or, in the event of cancellation of Service, for promotional merchandise received from BAWQ and/or its Authorized Reselling Agent. Subscriber is responsible for cellular telephone charges relating to emergency services provided by BAWQ and/or its Authorized Reselling Agent on behalf of Subscriber, together with usage charges, if any, for all calls to the BAWQ and/or its Authorized Reselling Agent Call Center processed with respect to Subscriber s Vehicle. Monthly billing or other usage charges for BAWQ and/or its Authorized Reselling Agent Services selected by Subscriber are calculated from the beginning of the month, with charges prorated (if necessary). If a Subscriber has authorized charges to be made against a credit card account, BAWQ and/or its Authorized Reselling Agent will charge amounts due to the credit card account prior to the due date. No additional notice to, consent, or authorization of Subscriber shall be required for such charge. If Subscriber has not authorized charges to be made to a credit card account, or if charges made to the credit card account are not paid, payment must be received on or before the due date. Subscriber agrees that (a) time is of the essence, (b) it would be impractical to fix the exact amount of BAWQ and/or its Authorized Reselling Agent damages if Subscriber fails to pay promptly, and (c) in the event of such failure, Subscriber shall pay BAWQ and/or its Authorized Reselling Agent five percent (5%) per month of any amount not paid when due, which fee shall be paid for every month the amount is unpaid and shall be prorated on a daily basis for each day that payment is overdue, provided such charge is permitted according to any applicable law and further provided such charges will not be compounded monthly. Acceptance by BAWQ and/or its Authorized Reselling Agent of checks or drafts shall not constitute a waiver of BAWQ s right to payment by legal tender, and acceptance of late or partial payments or payments marked Paid in Full or similar notations shall not waive any rights of BAWQ and/or its Authorized Reselling Agent hereunder. Subscriber may, at the option of BAWQ and/or its Authorized Reselling Agent, be charged a returned check fee for any check returned for insufficient funds. Inquiries about or objections to charges must be in writing and must be received by BAWQ and/or its Authorized Reselling Agent from Subscriber no later than the due date; PROVIDED, however, all amounts due BAWQ and/or its Authorized Reselling Agent, including disputed amounts, must be paid to BAWQ and/or its Authorized Reselling Agent on or before the due date. BAWQ and/or its Authorized Reselling Agent will make good faith efforts to resolve disputes in accordance with BAWQ and/or its Authorized Reselling Agent procedure.
8. Sales Taxes, etc:
In addition to the costs of services provided under this Agreement, Subscriber shall pay any applicable sales, use, public utility gross receipts of other taxes, interconnect costs, fees or charges imposed on BAWQ and/or its Authorized Reselling Agent as a result of the purchase of the Authorized Reselling Agent hardware or providing BAWQ Services to the Subscriber. Such taxes will be added to Subscriber s bill when imposed to require by law and any such taxes, fees or charges paid by BAWQ and/or its Authorized Reselling Agent will be reimbursed by Subscriber.
9. Product Warranty and Availability:
Any warranty for the GPS Tracking Hardware shall run directly from BAWQ Authorized Reselling Agent and any warranty for the GPS Tracking Software Service shall run directly from BAWQ to the customer, and pursuant to the warranty, the customer shall return any defective Products to the Authorized Reselling Agents Company. The Authorized Reselling Agent shall promptly contact BAWQ s Service Department upon receipt of any returned product. BAWQ s AND/OR ITS AUTHROIZED RESELLING AGENTS LIABILITY ARISING OUT OF THIS AGREEMENT AND/OR SALE OF THE PRODUCTS SHALL BE LIMITED TO THE AMOUNT PAID BY THE AUTHORIZED RESELLING AGENT FOR THE PRODUCT. IN NO EVENT SHALL BAWQ BE LIABLE FOR COST OF PROCUREMENT OF SUBSTITUTE GOODS. IN NO EVENT SHALL BAWQ BE LIABLE TO ITS AUTHORIZED RESELLING AGENTS OR ANY OTHER ENTITY FOR ANY SPECIAL, CONSEQUENTIAL, INCIDENTAL OR INDIRECT DAMAGES, HOWEVER CAUSED ON ANY THEORY OF LIABILITY AND NOT WITHSTANDING ANY FAILURE OF ESSENTIAL PURPOSE OF ANY LIMITED REMEDY. UNDER NO CIRCUMSTANCE SHALL BAWQ BE RESPONSIBLE TO ITS AUTHORIZED RESELLING AGENTS OR ANY OTHER PARTY FOR ITS FAILURE TO FILL ACCEPTED ORDERS, OR FOR ITS DELAY IN FILLING ACCEPTED ORDERS, WHEN SUCH FAILURE OR DELAY IS DUE TO ANY CAUSE BEYOND BAWQ s REASONABLE CONTROL.
10. Limitation of Liability:
NOTWITHSTANDING ANYTHING CONTAINED HEREIN, NONPERFORMANCE HEREUNDER BY BAWQ, ITS AUTHORIZED RESELLING AGENTS, ITS SUPPLIERS, AND/OR THE WIRELESS DATA CARRIER SHALL BE EXCUSED IF CAUSED BY ACT OR OMISSION OF A THIRD PARTY SERVICE PROVIDER, EMERGENCY SERVICES PROVIDER, EQUIPMENT FAILURE, ACTS OF GOD, STRIKES, EQUIPMENT OR FACILITY SHORTAGE, OR OTHER CAUSES BEYOND WIRELESS DATA CARRIER S AND/OR BAWQ S AND ITS AUTHORIZED RESELLING AGENTS CONTROL. IN ADDITION THE LIABILITY OF A WIRELESS DATA CARRIER AND/OR BAWQ, ITS AUTHORIZED RESELLING AGENTS, ITS SUPPLIERS, FOR ANY MISTAKE, OMISSION, INTERRUPTION, DELAY, ERROR, DEFECT OR OTHER FAILURE IN THE SERVICE FURNISHED SHALL IN NO EVENT EXCEED THE AMOUNT OF THE PRORATED MONTHLY CHARGES TO SUBSCRIBER FOR SAID SERVICE DURING THE PERIOD SO AFFECTED, PROVIDED THAT NO LIABILITY SHALL RESULT FOR OUTAGES OF 36 HOURS OR LESS IN NO EVENT SHALL, ITS BAWQ S DEALERS OR THE WIRELESS DATA CARRIER BE LIABLE TO SUBSCRIBER, SUBSCRIBER S EMPLOYEES, OR SUBSCRIBER S CUSTOMERS OR ANY THIRD PARTY FOR ANY COST, DELAY OR INCIDENTAL, GENERAL OR CONSEQUENTIAL DAMAGES ARISING FROM THE SERVICES PROVIDED UNDER THIS AGREEMENT. BAWQ SHALL NOT BE LIABLE TO SUBSCRIBER, ITS EMPLOYEES, DEALERS, CUSTOMERS OR ANY THIRD PARTY FOR INJURIES TO PERONS OR PROPERTY ARISING FROM SUBSCRIBER S USE OF THE AUTHORIZED RESELLING AGENTS HARDWARE OR THE BAWQ SERVICE OR THE INSTALLATION, REPAIR OR MAINTENANCE OF THE AUTHORIZED RESELLING AGENTS SYSTEM BY OTHER THAN AN AUTHORIZED BAWQ AND/OR AUTHORIZED RESELLING AGENTS DEALER OR INSTALLER. SUBSCRIBER AGREES TO INDEMNIFY AND HOLD HARMLESS THE WIRELESS DATA CARRIER, BAWQ, ITS AUTHORIZED RESELLING AGENTS, ITS SUPPLIERS AND DEALERS AND THEIR RESPECTIVE OFFICERS, EMPLOYEES AND AFFILIATES FROM AND AGAINST ANY AND ALL COSTS, EXPENSES, ACTS, ACTIONS OR CLAIMS, ARISING OUT OF OR IN CONNECTION WITH THE ACTIVITIES CONTEMPLATED BY THIS AGREEMENT. WHETHER BROUGHT BY SUBSCRIBER S EMPLOYEES OR THIRD PARTIES, EVEN IF OCCASIONED BY THE SOLE NEGLIGENCE OF BAWQ, ITS AUTHORIZED RESELLING AGENTS, DEALERS OR THE WIRELESS DATA CARRIER. IN THE EVENT SUBSCRIBER HAS AUTHORIZED BAWQ AND/OR ITS AUTHORIZED RESELLING AGENT TO CHARGE AMOUNTS DUE AGAINST ITS CREDIT CARD ACCOUNT, THE INDEMNIFICATION AND HOLD HARMLESS AGREEMENT CONTAINED IN THIS PARAGRAPH SHALL EXTEND TO CLAIMS EXPENSES, LIABILITIES OR DAMAGES ARISING IN CONNECTION WITH USE OR OWNERSHIP OF THE CREDIT CARD ACCOUNT OR FORM ISSUER S REFUSAL TO PAY AMOUNTS CHARGED TO SUCH CREDIT CARD ACCOUNT SUSCRIBER FURTHER AGREES TO PAY BAWQ S, DEALER S AND/OR THE WIRELESS DATA CARRIER S REASONABLE ATTORNEYS FEES AND COSTS (1) ARISING FROM ANY ACTIONS OR CLAIMS FOR WHICH THIS PARAGRAPH PROVIDES THE BAWQ AND ITS AUTHORIZED RESELLING AGENT INDEMNIFICATION, OR (2) INCURRED IN CONTESTING THE APPLICABILITY OF THIS PARAGRAPH.
11. Vehicle Tracking and Privacy on your BAWQ Service Plan and the Authorized Reselling Agents GPS Tracking Hardware:
Subscriber understands and agrees that in conjunction with employee training, quality control and the provision of service BAWQ may monitor and/or electronically record conversations. Subscriber consents to BAWQ using Subscriber information to administer subscription services, offer new products or services, respond to regulatory and legal requirements including credit reporting and fraud prevention, and electronically tracking Subscriber s Authorized Reselling Agents Hardware within the vehicle in conjunction with providing services or to locate Subscriber s vehicle if Subscriber is in default of this Agreement or any finance or lease Agreement. Subscriber consents to BAWQ and/or its Authorized Reselling Agent providing Subscriber information and location to law enforcement and/or emergency services personnel or in response to a subpoena or other such legal process by local State and Federal Government within the Subscriber s country.
12. User Name and Password:
Subscriber acknowledges that he/she accepts full responsibility for the use and protection of the Subscribers BAWQ Service User Name and Password. Subscriber may change his/her User Name and Password at any time by contacting BAWQ and/or its Authorized Reselling Agent. However, Subscriber accepts full responsibility for all BAWQ services provided in conjunction with the use of the BAWQ User Name and Password by Subscriber or third parties with whom subscriber has made User Name and Password available. These charges may include the full retail value of products or services delivered in the name of the customer, including, but not limited to, such items as roadside assistance, towing, merchandise, reservations or other items.
13. No Agency Created:
This Agreement does not in any way create the relationship of principal and agent, joint venture, partner, or employer and employee between BAWQ and Subscriber and under no circumstances shall Subscriber hold itself out to be or in any way be considered an agent of BAWQ
BAWQ may assign in whole or in part, its right or duties under this Agreement, without notice to Subscriber, and upon such assignment BAWQ shall be released from all liability hereunder. Subscriber may assign this Agreement only upon the prior written consent of BAWQ Subject to this restriction, this Agreement shall apply to, inure to the benefit of, and be binding upon the heirs, successors, subcontractors, and assignees of the respective parties.
Notices to Subscriber shall be deemed given if sent through email. Notice to BAWQ shall be deemed given when received by BAWQ.
Should any part or portion of this Agreement be found invalid; the balance of the provisions shall remain unaffected and shall be enforceable.
17. Third Party Beneficiary:
Wireless Data Carriers, and BAWQ s suppliers, its Authorized Reselling Agent and Dealers are intended to be third party beneficiaries under this Agreement.
18. Governing Law:
This Agreement, including all matters relating to the validity, construction, performance and enforcement thereof, shall be governed by the laws of the Kingdom of Bahrain without regard to its conflicts of laws, promises and applicable federal law, the regulations of the FCC, the laws and regulations of the state where Service is provided, and by any tariff required to be filed by BAWQ pursuant to such state s law. This Agreement is subject to amendment, modification or termination if required by such regulations or laws.
Last updated March 14, 2019
Thank you for your purchase. We hope you are happy with your purchase. However, if you are not completely satisfied with your purchase for any reason, you may return it to us for a full refund only. Please see below for more information on our return policy.
All returns must be postmarked within thirty (30) days of the purchase date. All returned items must be in new and unused condition, with all original tags and labels attached.
To return an item, please email customer service at firstname.lastname@example.org to obtain a Return Merchandise Authorization (RMA) number. After receiving a RMA number, place the item securely in its original packaging and include your proof of purchase, and mail your return to the following address:
Attn: Returns RMA #
1601 Juffair Business Bay - Floor 16
Please note, you will be responsible for all return shipping charges. We strongly recommend that you use a trackable method to mail your return.
After receiving your return and inspecting the condition of your item, we will process your return. Please allow at least thirty (30) days from the receipt of your item to process your return. Refunds may take 1-2 billing cycles to appear on your credit card statement, depending on your credit card company. We will notify you by email when your return has been processed.
The following items cannot be returned:
● GPS Tracking Platform (one-month cycle).
● Labour Charges.
● All accessories and cables.
For defective or damaged products, please contact us at the customer service number below to arrange a refund or exchange.
If you have any questions concerning our return policy, please contact us at:
Last updated March 31, 2019
What are cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
Cookies set by the website owner (in this case, BAWQ TELECOM) are called "first party cookies". Cookies set by parties other than the website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third party cookies can recognize your computer both when it visits the website in question and also when it visits certain other websites.
We use first and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Online Properties. Third parties serve cookies through our Websites for advertising, analytics and other purposes.
What about other tracking technologies, like web beacons?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Websites or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
Do you serve targeted advertising?
Third parties may serve cookies on your computer or mobile device to serve advertising through our Websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other details that directly identify you unless you choose to provide these.
Where can I get further information?